Positive response to MCT’s launch of Alira @ Metropark Subang
13 DECEMBER, SUBANG JAYA – MCT Berhad (MCT) today launched Alira, its latest freehold 5.6 acre residential project spanning over an 88-acre Metropark township.
Registration of interest started in Q2 2021, and at the point of launch MCT achieved 40% take up, where majority of buyers purchased the larger sized units and low-rise villas.
Alira offers resort-style living within a 9.2 acre Central Park and a water spine feature inspired by the Yarra River in Melbourne, Australia and targets those aged 25 to 50, including first-time homebuyers, young working executives, young couples with children, investors as well as buyers from the surrounding areas.
Creating a new vision and a new lifestyle
MCT’s CEO, Mr. Teh Heng Chong credits the positive response to buyers’ confidence in the location of the property which sits in the mature and centrally located neighbourhood of Subang Jaya, as well as the amenities and accessibility on offer. He further adds “It is reassuring that the public has the confidence in the brand name as we continue in developing quality products for our communities. This is in line with our new Company vision where we aim to be an Innovative, Timeless Value Creator. ”
He continued “The COVID-19 pandemic has changed our lifestyles. Buyers are now looking for homes that are more spacious and facilities that would appeal to their work-life balance lifestyle. For those who often work from home (WFH), there must be a suitable area for uninterrupted work needs which is why for Alira, we reviewed the entire facilities offering taking into account the COVID-19 factor. It is important for us to design homes that meets the current needs and demands of our customers. With the recovering economy coupled with attractive interest rates for housing loan, improved employment rate and government stimulus scheme for business owners, now is the right time to own a home.”
Planning with the customer in mind
Chee Kok Keong, MCT’s Director of Sales & Marketing shared that “With the generous spatial planning layout, leisure activities and amenities, contemporary living standard as well as the thoughtfully created co-working space; the Phase 1 of the development comprising 492 units is expected to generate a Gross Development Value (GDV) of RM316.2mil, with prices ranging from RM493,800 and size ranging from 695 to 998sq.ft. for the high rise apartment units, and from RM752,800 for the 1,048sq.ft. limited edition low-rise villas.”
He further remarked “Alira also boasts of ample facilities such as rimless pool overlooking 270 degree open view, hanging lounge net & jacuzzi, martial art corner, Spa Pavilion, co-working space with meeting pods, organic farm and tea garden, Sky Gourmet and others. All units come with kitchen cabinets (inclusive of hood and hob) and air-conditioners, 2 car park bays and a multi-tier security system. Alira is also a 5 minute walking distance to GEMS International School, has direct access from Federal Highway and within close vicinity to MNCs.”
Teh concluded “Alira is a testament of the Company’s new mission of “Creating communities, enhancing lives for generations, where people enjoy a complete lifestyle experience.”